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Building Links For SEO – Best Practices

Building links for SEO isn’t for everyone. Doing so is a labor of love and takes its fair share (and sometimes more) of your time. As expert SEO services can attest, link building for SEO isn’t easy simply because it takes a lot of time to do correctly. There is much debate about the growing irrelevancy of links in relation to SEO, however the fact remains that links are still very relevant especially when done properly.  The best SEO service is going to be one that can do the job right and do it in the least amount of time without sacrificing the quality of their work.

An SEO link building service is a service that has devoted itself to building the best links for SEO purposes. Some SEO link building services also offer other SEO services like content marketing and on-page optimization. SEO copywriting services can tie in very well with link building so these are a popular combination.

When it comes to doing things the right way, SEO company services that build links need to know a few important things:


Good quality link building takes time. If you find yourself cutting corners to make things go faster, take a long hard look at your practices and make sure that your offerings aren’t going to result in more effort down the road when your website is penalized.


Unless you’re using some automated tool, you’re going to need to look for link building opportunities on your own. This means that you could spend a bit of time browsing the web seeking out places that might be receptive to having a link to your page on theirs.


While links aren’t as important as they used to be in terms of ranking factors, they are still important enough that your focus should be on building the highest possible quality links. You can determine the quality of a link by its relevance to your website / content that you linked to, the PageRank of the host page, and other similar factors.

And these are only a few of the things that can determine the difference between the work of average SEO optimization services and the truly great link building specialists. As far as best practices though, these are some of the most important points that you can have in mind when building your links. If you’re curious and want to know more, search for link building best practices on the web and read some of the results from Page 1.

How can you find a top SEO company?

There are several different ways that you can search for a top SEO company.  The first (and most obvious) method is to search for search engine optimization SEO companies using your favorite search engine. You will likely receive a mixed bag of results containing both top 10 SEO companies from around the country and some local SEO companies operating a little closer to home.

Depending on your needs your results may also include an SEO web design company or two as well.

Another popular way to find an SEO company is to look for company SEO blogs and see which providers are mentioned there. Sometimes SEO companies will do interviews or features on other companies and providers in the industry, and this is a great way to get more in-depth information on a potential prospect. You can also look at the blog rolls and links sections of these SEO blogs to see who the blogger feels comfortable linking to. Often these link spots will only be given to companies that are upstanding examples in the community.

Do your research, Make no decision lightly.

Of course you can also look for the best SEO services company for your business needs by asking around and seeing who in your industry recommends which SEO company. With almost every business engaging in SEO to some degree, it is likely that other businesses in your industry know of an SEO company or two that they would be able to tell you more about. Once you have collected information on several companies, you can use your favorite search engine to learn more about them and decide who you are going to contact.

On the same vein you can see if any of these companies are mentioned on top industry blogs or websites – this can confirm their standing in the community and help you feel more comfortable about approaching them.

These are only a few of the ways that you can begin searching for the SEO company that is the best fit for your business.

You are welcome (and even encouraged) to use any and all methods at your disposal to find the SEO provider who is going to be able to help you get the best possible results for your investment! And if you’re not sure which SEO company to sign up with, ask if they offer a short-term package options that only last for 3 – 6 months as this will be enough time to see results from a campaign but not so much time that you will be wasting an opportunity to seek help elsewhere.

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License: Royalty Free or iStock


Kris Dietz

I love creating something amazing then spreading the word about it!  My mission is to develop and mold SEO into an amazing outlet of sharing valuable resources.   I enjoy networking and meeting like minded individuals.

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